Social Media That Moves. For Vitakraft.

About the project

Pet food is classic FMCG: lots of competition, little attention. Content must have an immediate impact, and not just locally.

Because Vitakraft is a global brand. What works on Instagram and Facebook in Germany must also perform in Europe or the USA.

That's exactly where we come in: We manage the social media activities of an international pet food brand from strategy to implementation. With clear guidelines, but with enough flexibility to ensure that content remains relevant in every market.

From editorial planning in Swat.io to design and motion to consistent paid support: every post follows a system and is not just content.

CUSTOMER

Vitakraft pet care GmbH & Co KG

SERVICES

Social media strategy
Editorial plan
Content creation
Community management
Social Ads

TECHNOLOGIES

Swat.io
Meta Business Manager

Highlight of the project

Content & Paid: Every post is advertised in a targeted manner. Campaigns and promotions receive additional push precisely when it counts (e.g. launches, seasonal peaks).
Design & Look: Clear visual language, strong colours, recognisable mechanics optimised for fast scrolling behaviour.
Reels & Motion with range: We get things moving with reels, stories and animations that stick.
Individual reels achieve up to 500,000 views - organically + paid combined.
Internationally scalable: A system that works for Germany and can be easily transferred to other markets without losing its relevance.
Community that reacts: Approachable, fast, dialogue-oriented, because emotion and identification are crucial, especially in the pet sector.

Continuous growth instead of short-term peaks

Strong follower growth since project launch
Reels with reach of up to 500,000 views
Constantly increasing engagement through a combination of content and paid content

But above all:
A social media presence that does not go under in a competitive FMCG market - but remains visible.

Ausschnitte aus dem Feed vom Instagram Account Vitakraft Deutschland

Your contact person

For information about our services, our way of working and customised offers, please contact us at any time!

We look forward to hearing from you!